We thought it might be useful to document the process of starting an online business from scratch. Jim Coudal and Steve Delahoyde will periodically post here about issues involving our product and business plan. Hopefully things will go well but even if the whole thing goes down in flames, it’ll probably be interesting to watch.

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Happy Birthday, Bubble Wrap!

Amy here at Jewelboxing HQ alerted us to an important anniversary we might have otherwise missed: it's the 50th anniversary of bubble wrap. You can read the whole AP story here about the pair of New York inventors, Marc Chavannes and Al Fielding, who developed this wonderfully protective instrument by accident, while they were trying to create a new type of textured wallpaper.

On a personal note, we don't know where we'd be without the stuff. We go through rolls and rolls of it packaging Jewelboxing and all our other miscellaneous products. It seems like the UPS guy is here dropping more off nearly every week, each roll round and awkwardly shaped making it hard to lug up the stairs, yet surprising light, which sort of makes up for it. We also use a ton of bubble wrap-inspired products, from the Square Spongy Pad Thingamabobs we include in our Studio kits to help separate cases (we're sure these have a real name, but we'd prefer to continue along with this given title) to our now-famous Bags of Air machine, which does just exactly as it sounds and its output helps keep every Jewelboxing order safe in transit when it goes from here to you.

So a big thanks and a happy birthday to bubble wrap and here's to hoping everything is safe and snug in Largs, Los Angeles, Conroe, Rochester Hills, Las Vegas, Miami, Tokyo, New York, Salt Lake City, Addis, Austin, Sandy, Chappaqua, Toronto, Basingstoke, Lincoln, and Hale.

Friday, February 05, 2010 | Permalink

All Lined Up

From time to time, we get a call or an email from a Jewelboxing user asking how to make an image line up across the cover, the tray and spine, and the discs, making it look like there's one solid image across all the case's parts. It's a cool look and one that's been popular since we launched the system. But if you're just a casual user of design software, it can be a little trickier to pull off than it would be for a seasoned pro. Fortunately, if you're interested in trying it out, Bryan has put together the following video tutorial to guide your way through the process:

(if you're having trouble seeing sections of the video, we recommend clicking on the "Full Screen" icon -- that should help)

As always, if you have any other questions about this or anything else, or happen to get stuck somewhere along the way, feel free to drop us a line.

A big thanks to Bryan for all his how-to expertise and here's to hoping that images are going uninterrupted in Conroe, Cape Town, Liverpool, Seattle, Austin, Belfast, Heverlee, San Francisco, Toongabbie, Atlanta, Strum, Telford, Edina, Wyong, El Vendrell, Suwanee, London, Berlin, Bushey, and Pittsburgh.

Wednesday, January 13, 2010 | Permalink

The Holiday Hunt for 'How Thoughtful!'

Around this time of year, we think it's helpful to remind you that Jewelboxing isn't all just serious business, used to win clients' attention and affection. You can also use the system to make great holiday gifts, moving people like your mother from "It's special because you made it" to "Wow! You made this?!"

There are lots of ideas in our archives. Taken from just this year alone, you could do something like Phillip Chee and create mix discs for all those on your list. Or gather up all the films of someone's favorite director and put together the perfect box set, like designer Raymond Forbes did. Give that teenage designer to put their portfolio in so they can get into any college of their choosing (it worked for Mason Sklar). Or create the world's finest photography set by combining a disc full of snaps and a multi-page accompanying booklet, using our handy tutorial. Finally, for more season-specific reference, here's the holiday-ideas recap we put together last year.

Whatever you wind up making, if you use Jewelboxing, thanks for letting us play a part in making the holidays bright for you and yours, and impressing the heck out of your mom along the way.

A special nod to all those in Livonia, Los Altos, North Vancouver, Portland, Irvine, Sao Paulo, Lehi, San Juan, Wilton, Olympia, Allston, Nelson, New York, Rivonia, Seattle, Austin, Saint Martinville, Los Angeles, Plano, and Hoboken.

Friday, December 04, 2009 | Permalink

Taking a Shot

As a company that has regularly decided to just try and see if we can make a go of something (heck, it's why Jewelboxing exists), we really appreciate people who do the same. People like Utah-based Opie Janzer, who went to school for photography, but didn't really get into the nuts and bolts of it until she decided to throw herself into it and see if she could make it her profession. Fortunately for the great state of Utah, her plan worked. Here's from Opie:

"I decided to become a wedding photographer shortly after my own wedding in October 2006. I was obsessed with all the wedding photos I saw online and in bridal magazines. I would collect “must take” photos in a folder and visualized each shot in my head. I just had to get a camera and start creating my own images. I purchased my first camera in March 2007 and committed to shooting my first wedding before I even owned the camera, so I began shooting professionally almost immediately, with very little time to learn the basics. But since then, my photography style has developed into something that's fresh, colorful, and fun. I like to bring my clients personality to each photograph as well as my own."

"I love using Jewelboxing because when I give the DVD of wedding pictures to my clients, they always gasp in excitement. They run their hands all over the case and are eager to open it up to see what's inside. The cases are the perfect match for my photography and the quality I want to deliver to each client."

"On the front and back, I like to highlight one large photo for each and a large horizontal photo on the inside jacket. I keep the print release separate, printing it on it's own piece of paper. And I don't slap my logo all over the place (in fact, I don't even put it on the DVDs). I feel like the photos should stand on their own and my clients are purchasing a custom piece of art that should not be bogged down with my name all over the place. All my DVDs are clean, colorful, and sexy."

Thanks to Opie for sharing with us, and here's to hoping all forms of case-able media are coming out clean, colorful and sexy in Portland, New York, Chicago, Quezon, Murrysville, Brooklyn, Livonia, O'Fallon, Ulster, Merriam, Benbrook, Columbus, Los Angeles, Phoenix, Sacramento, Fort Myer, Tucson, San Juan, Santa Monica, Irvine, and Edmonton.

Tuesday, November 17, 2009 | Permalink

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